Brand Description
POP is the magazine the international creatives look to for a fresh perspective on all that is new and truly exciting in the creative worlds. Twice yearly, POP targets the new generation of thinkers, achievers and leaders, delivering over 350 beautifully designed and bravely edited pages of iconic fashion, art and pop culture with an international perspective.
www.thepop.com is both an online content platform for the magazine, as well as a mixed media carrier and blogging network for POP's chosen contributors, guests and partners. It complements the printed title, providing a truly international platform for commentary and timely reporting in between seasons, to the wider POP audience.
Platforms
Audience Profile
The POP reader is stylish, cultured and typically well-educated, buying POP to get the best cutting edge perspective she can't find in newspapers, supplements, monthly glossies or other bi-annual magazines. The vast majority of readers are ABC1 in demographic and un-adulterated lover of all things beautiful, luxurious and gorgeous.
Location
Endeavour House, 189 Shaftesbury Avenue, London, WC2H 8JG
Telephone: 020 7295 5000