Brand Description
Tay FM is a locally orientated, vibrant station with a contemporary choice of music, with a team of highly talented presenters. The station provides music, local news, weather and travel in the Dundee, Perth, Angus and North East Fife area.
Platforms:
Tay AM
Tay AM is a station which consistently records a high market share in its TSA. It is a local station, providing local information through a variety of programmes.
The Talk-In Show on a Sunday takes calls from listeners on any subject and has been on air for 28 years. The station also broadcasts local and national news and sport, music shows from the 50’s through to current chart music, plus weekly programmes on motoring, business (local), country and farming.
Platforms
Audience Profile
Tay FM has a broad adults profile, targeting a core of 24-44 year olds with a female bias.
Tay FM has a higher proportion of ABC 1’s than CD2E’s which is unusual in a commercial station.
Tay FM listeners are young professionals, housewives and university students. There are four universities in the TSA.
Location
Radio Tay, 6 North Isla Street, Dundee, DD3 7JQ
Telephone: 01382 200 800
