ABC Circulation Figures July-December and January-December 2010

Paul Keenan, Chief Executive, Bauer Media, said:
"Bauer Media's portfolio of world class, influential and trusted magazines continue to be purchased in their millions. They sit at the core of the business and underpin our commitment to deepen our relationships with audiences in a multiplatform world, further extending and enriching client conversations with their customers."
 
CELEBRITY WEEKLIES

Closer (w) 498,683

Nicky Holt, Publisher of Closer, commented:

"In an incredibly competitive market Closer's consistent, week in, week out newsstand performance reflects an unrivalled editorial mix delivered with excellence which has secured unparalleled levels of loyalty and engagement amongst its readers."

heat (w) 370,132

Sophie Wybrew-Bond, MD of heat, commented:

"heat is the go-to multiplatform brand for all things celebrity, and remains hugely influential amongst its consumers who love its agenda-setting news, unbeaten access to celebrity, cheeky humour, fashion and beauty."

WOMEN'S  LIFESTYLE

Grazia (w) 224,421

Ella Dolphin, Publisher of Grazia, commented:

"Grazia continues to connect and engage with its fashion-fixated readers by leading the news and driving trends with an intelligent edge. It is still the stand-out, first choice brand for advertisers in delivering an upscale audience in a premium environment every single week."

more! (w) 188,265

Jo Morrell, MD of more! commented:

"more! stands alone as the weekly lifestyle magazine for under 25s thanks to the    entire editorial team's two-way conversations with the more! community via its  website and social media channels. more!'s vibrant and confident tone, with its accessible fashion, beauty and relationship editorial, is a direct result of the team's real-time interaction and connection with the more! audience."

Yours (f) 293,016

"A really strong performance from a highly trusted brand, Yours' celebratory content and community-inspired campaigns have driven an unparalleled level of engagement and loyalty with 50-plus women - a powerful, lucrative, but hard to reach audience." 

WOMEN'S SPECIALIST

Top Sante (m) 68,278

Kirsten Price, Publisher of Top Sante, commented:

"Top Sante faces fierce competition from a wide range of media outlets. Under recently appointed editor Ellie Hughes, the core specialist content of health, beauty and wellbeing is developing into a more in-depth, informed and intelligent read."

Mother & Baby (m) 50,653; Pregnancy & birth (m) 28,881

Kirsten Price, Publisher of Mother & Baby and Pregnancy & birth, commented:

"Bauer's market-leading portfolio of Parenting titles reach a highly engaged audience delivering sought-out and essential advice from pre-conception to pre-school in trusted environments  - not just on the page, but on TV, and at Events."

MEN'S LIFESTYLE

FHM (m) 177,261

Rimi Atwal, Publishing Director of FHM, commented:

"FHM remains a cornerstone of Bauer's commitment to offering consumers a magazine brand portfolio tuned in to 21st century young men. Central to FHM's content is the celebration of its 'Funny, Sexy, Useful' brand values, which still reach and resonate with millions of 18-34 yr olds every month, whilst also adapted and amplified via the successful - and recently relaunched - fhm.com."

ZOO (w) 68,610

Geoff Campbell, MD of ZOO, commented:

"In recent weeks we have redeveloped ZOO to re-energise the brand amongst its audience of fun-loving young men. We are proud of ZOO's new direction and our readers and advertisers have already told us that it's now more relevant and more exciting than ever before."
 
FILM

Empire (m) 172,639

Sophie Wybrew-Bond, MD of Empire, commented:  

"Empire is the PPA Consumer Magazine of the year 2010, and also the world's biggest and best movie magazine with A-list access to the film world's talent providing exclusive interviews, shoots and reviews every month. Brand new for 2011, Empire Presents…. BIG SCREEN - a three day movie event at the 02 - will be a compelling addition to Empire's ever-increasing online, iPhone and iPad presence, alongside the annual star-studded Empire Awards." 

MUSIC

Kerrang! (w) 42,967
Mojo (m) 94,617
Q (m) 88,240

Rimi Atwal, Publishing Director, Kerrang!, Q and Mojo, commented:

"The most influential music magazines brands in the UK have all put in market-beating performances.

"Kerrang! enters its 30th year as the world's biggest music weekly and a multi-platform youth culture brand for all rock genres. The magazine, along with its website, Kerrang! Radio, The K! Awards, K! Tours and K! Podcasts ensures the brand remains a unique route for reaching a young dynamic audience.
 
"Mojo is the world's largest music monthly delivering world class journalism and iconic photography aimed squarely at an audience of extremely passionate music connoisseurs. MOJO is the music expert that celebrates quality over popularity - music that will stand the test of time.
 
"Q is the brand for discovering great music and at 25 years of age, remains the UK's biggest music monthly. It is the beating heart of a brand that has developed its trusted and influential content to huge success online, on TV, Radio, at Gigs, Tours and also at the world-famous  - and infamous - Q Awards."

SPECIALIST

Today's Golfer 64,595 (Jul-Dec 10)
Golf World 35,158 (Jul-Dec 10)
MATCH! 57,108 (Jan-Dec 10)
MCN 106,446 (Jan-Dec 10)
Bike 57,472 (Jan-Dec 10)
Classic Bike 45,369 (Jan-Dec 10)
RiDE 42,218 (Jan-Dec 10)
Performance Bikes 21,385 (Jan-Dec 10)
CAR 58,380 (Jul-Dec 10)
Practical Classics 53,177 (Jan-Dec 10)
Classic Car Weekly 27,804 (Jan-Dec 10)

Rob Munro-Hall, Group MD Bauer Media's Specialist portfolio, commented:

"We remain dominant in the motorcycling market, with the number one, two, three and four best-selling titles*.

"In classic motoring, the addition of Classic Car Weekly has been a massive boost to our portfolio and we now sell more than twice as many copies at UK newsstand as our nearest competitor. 

"Today's Golfer remains the number one monthly golf magazine, and alongside sister title Golf World and todaysgolfer.co.uk, which has 164,000 unique users**, we deliver the deepest reach and the best content.

"MATCH!'s young readers still value a genuinely funny, fact-packed football read every week despite copy cat competitors. MATCH! continues to innovate editorially in print and online and embracing and engaging new audiences through its 30,000 (and growing) Facebook friends with some fantastic new ideas coming soon."

Ends

Further information from
Sarah Ewing:
020 7859 8411; 07740 110 788; sarah.ewing@bauermedia.co.uk
Genevievie Potter
01733 468524; 07703 128 108; genevieve.potter@bauermedia.co.uk

* classics and general motorcycling
** source: Google Analytics

Jul-Dec and Jan-Dec 2010 ABC Data (Total Circulation) Download in PDF

 


Published 2/17/2011

Copyright © 2012 Bauer Consumer Media Ltd. Phone 0207 295 5000 ¦ Bauer Consumer Media Ltd company number: 01176085 registered office 1 Lincoln Court, Lincoln Road, Peterborough PE1 2RF ¦ Bauer Radio Ltd company number 1394141 registered office 1 Lincoln Court, Lincoln Road, Peterborough PE1 2RF ¦ Both registered in England and Wales