Bauer Media has appointed The Brooklyn Brothers to handle brand communications for its flagship, fashion glossy Grazia.
Grazia launched in the UK in February 2005 to huge success in transforming the market, magazine purchasing habits and quickly establishing itself as the first and only weekly fashion glossy for stylish, upscale women.
Anne-Marie Lavan, Marketing Director at Bauer Media, commented:
"Grazia has become a hugely influential force amongst its fashion-fixated, upmarket audience by leading the news and driving trends with an intelligent edge. We are looking forward to working with The Brooklyn Brothers to build on Grazia's achievements to date."
Jackie Stevenson, Founding Partner at The Brooklyn Brothers, added:
"We're huge Grazia fans at the agency and are delighted to bring our brand of modern connected communications to help write the next chapter of Grazia's exciting history".
Ends
To advertise in Grazia magazine or for magazine advertising opportunities please visit www.bauermedia.co.uk/magazine
For online advertising please visit: www.bauermedia.co.uk/online
To subscribe to Grazia magazine please visit www.greatmagazines.co.uk/women/grazia-magazine.html
For further information contact Sarah Ewing,
Director of Press & PR on 020 7859 8411 or 07740 110 788 or sarah.ewing@bauermedia.co.uk
Jackie Stevenson, Founding Partner, The Brooklyn Brothers, 0207 821 6220
