FHM is the UK's biggest men’s lifestyle media brand. The magazine is the standard-bearer among British men's magazines, and FHM.com is Europe’s largest men’s lifestyle website - winning AOP's Best Consumer Website 2009 award. With 31 international editions and websites across five continents, and accessible to consumers through print, online and on mobile, FHM is the defining voice of a global generation of young men. FHM entertains, informs, and excites readers, helping them navigate the world of increasingly complex choices in which they live.
2012 has been a huge year for FHM. With a new team and a new vision for the brand, the magazine has gone from strength to strength, posting competitive ABC figures in a tough market. FHM no longer classifies itself as a ‘lads’ mag’; it is the definitive mainstream magazine for men who love life and who believe in the brand’s core that ‘it’s great to be a man’. FHM’s new readers are, more than ever before, aspirational and influential – they define themselves by the products they consume and use, from food and drink to clothing and cars.”
Joe Barnes - Editor