The Big One is held annually each spring in Farnborough, and attracts almost 20,000 enthusiastic anglers who attend the most important event on the angling calendar.
The acquisition complements and strengthens Bauer’s market leading angling media business which already interacts with 600,000 anglers each month through its portfolio of magazines, digital editions, social media and websites.
The Big One will form part of Bauer’s growing specialist events portfolio, which includes the London Motorcycle Show, the MCN Festival and Your Horse Live, already attended by over 100,000 visitors each year.
Vince Davies, who launched and owns the event, will continue to work for Bauer as Event Director, building on the great success he has had growing the show since it launched.
Commenting on the acquisition, Patrick Horton, Managing Director, Sport & Entertainment at Bauer Media, said:“I’m delighted we are acquiring the biggest event in angling and equally delighted that Vince will continue to work with Bauer Media on the show. It’s a brilliant event that celebrates the best that fishing has to offer, and has great potential in the new permanent event space in Farnborough. We look forward to putting the weight of Bauer’s angling media behind the event to make it bigger and better.”
The 2018 show will take place on 24/25 March in a brand-new space at Farnborough International Exhbition and Conference Centre.
For Further information:
Communications Director, Bauer Media
0207 432 3317/07932 746363