Absolute Radio is 1st UK Radio Station to Launch on Apple TV As the Brand Reveal New Creative + Integrated National Marketing Campaign ‘Real Music Matters’

Bauer Media’s Absolute Radio is set to become the first UK radio station to launch on Apple TV as the brand further builds on its digital distribution - with nine out of the top ten digital commercial stations in the UK being Bauer owned. The announcement coincides with a new creative and a heavyweight national marketing campaign to communicate the stations’ ‘Real Music Matters’ positioning.

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