Brand Solutions

Our Brand Solutions team have a complete 360 degree view across all of our brands, across all platforms, and are passionate about developing customer partnerships through high calibre creative ideas that take advantage of our brands' consumer engagement. Our portfolio delivers huge scale, yet individual brands have unrivalled intimate relationships with consumers, achieving high levels of loyalty, which we are able to penetrate with advertising activity.

We can match a deep and rich insight into our consumers’ behaviour and their needs and desires, with a clear business strategy, and provide fully integrated bespoke media solutions that will connect with audiences. Demand for media activity to be innovative, memorable and distinctive has inspired our team to consider much broader solutions, expanding it from a page in a magazine and activity on radio, TV and online, to include in-store promotion, mobile and video-on-demand executions and utilisation of our considerable consumer databases which span our entire portfolio.

Potent brands stimulate unique content for consumers, which we leverage for advertisers in a way that positions them as ‘part of the content’, rather than a corporate intruder in a consumer's media space. Consumer feedback has proven that making the media solution relevant, well targeted and original increases the performance of campaigns significantly. Matching this with activity that touches consumers on multiple platforms creates deeper and fuller integrated campaigns, and harnesses high value partnerships with Advertisers.

To contact the Brand Solutions team please email Lauren Carter on lauren.carter@bauermedia.co.uk.

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