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Marketing & Events Manager, Scala Radio & Jazz FM

Jazz FMScala Radio
London & South East

Main Duties and Responsibilities

  • Main marketing contact for the brands and an exceptional brand guardian, ensuring brand values are reflected in all activity.
  • Pro-active creation and delivery of commercial and marketing partnerships, plus post campaign analysis documents for all marketing led activity.
  • Lead brand events, working closely with the Commercial Events Team where required.
  • Organising talent photoshoots.
  • Reporting on performance of brand’s KPIs and understanding the brand audience through detailed research.
  • Managing internal cross promotion by identifying in-house opportunities to further promote the brands.
  • Creation and delivery of paid for social advertising.
  • Delivery of through the line marketing campaigns from ATL to digital.
  • Liaise with on-air and online teams to ensure promotions are effectively communicated – attending weekly programming meetings and highlight PR opportunities.
  • Work alongside Website Editor and Audio/Visual Producer to ensure that content is in line with brand strategy.
  • Working with Heads of Marketing to manage digital, media and design agencies.
  • Briefing and managing digital ad campaigns to coincide with station led marketing campaigns.
  • Budget management and reporting.
  • Be available on an ad-hoc basis to work on projects, initiatives and events outside of normal working hours


Skills and Competencies:

  • Outstanding project management skills.
  • Ability to develop and deliver a brand marketing strategy.
  • Excellent communicator and project leader.
  • Experience of delivering successful marketing campaigns across traditional and digital media.
  • Experience of leading and working at consumer events.
  • Excellent social media experience.
  • Understanding of key reporting and analysis tools e.g. Google Analytics, Facebook & Twitter ads manager.
  • An understanding of the technical principles of search and how to build content around search.
  • Ability to influence a wide range of stake holders and manage a project team.
  • Experience of line managing.
  • Ability to adapt quickly and work with a varying budgets.
  • Passionate about radio and music, preferably classical and/ or jazz music.
  • Commercial focus/balanced with a desire to produce great content.
  • Experience of working closely with agencies.

Qualifications and knowledge:

  • Graduate calibre
  • At least 5 years marketing experience with a focus on ATL marketing, events, digital and relationship building experience essential.

 Bauer Media’s values are representative of our commitments and are what makes Bauer a great place to do great work:

 Creativity: We create unique, high quality content that delights our audiences.

Ambition: We think big and bold, pushing boundaries and embracing change.

Passion: We approach every day with curiosity, commitment and a lively positive mindset.

Teamwork: We learn from each other and take the time to understand both challenges and opportunities, working together to find the right solution.

Trust: We are open, respectful and honest.

Inclusivity: We encourage different points of view and perspectives and value all contributions.

Responsibility: We make measured and thoughtful decisions that support the business vision.

How to apply

To apply, please send your CV and covering letter to   

Closing Date for applications is Friday 19th July 2019.

Closing Date for applications is Friday 19 July 2019