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29 September 2020

Grazia launches first ever virtual beauty festival Grazia Beauty Power Hours

Grazia has today launched Grazia Beauty Power Hours – Grazia’s first ever digital beauty event. Grazia Beauty Power Hours will bring audiences seven days of skincare, hair and make-up webinars hosted by Beauty Director Joely Walker, alongside some of the biggest names in the industry, including make-up artists and influencers Jamie Genevieve and Lisa Potter-Dixon.

The event will begin on Friday 9th October and run for a week till 16th October, with audiences being able to learn a number of new skills and all the tips of the trade. Key webinars include exploring pregnancy and post-birth beauty routines with Made in Chelsea’s Millie Mackintosh and beauty myth-busting with fashion icon Trinny Woodall. In addition to the ticketed Zoom webinars, audiences can dip into the free events over the week live on Grazia’s IGTV, including a session in partnership with No.7.

All attendees will also be in with a chance to win one of 20 goodie bags, worth over £450.

Joely Walker, Grazia, said: “We’re so excited to be launching our first ever digital beauty event next month and connect with our audiences in a brand-new way. We know how difficult it can be to find the newest make-up, haircare and skincare brands and trends whilst many are at home and unable to try things out in store, so we knew the next best thing was to bring this event right into their homes. This is the perfect event for a fellow beauty junkie or someone who just wants to learn more. Get your tickets now and join us for one or multiple masterclasses; I can’t wait to chat to all of you soon!”

Tickets are £6 for each session and can be purchased online from Eventbrite here.


The full timetable so far has been added below:

Friday 9th October

6pm: How to feel more confident than ever in your own skin – in conversation with Stephanie Yeboah, Charli Howard and Natalie Lee (@stylemesunday).

Saturday 10th October

9.30am: Kick-start your Saturday on an endorphin high with the ultimate feelgood workout, incorporating strengthening, conditioning and cardio with master trainer Zoe Lou Purpuri. All levels welcome. Equipment needed: workout mat.

Monday 12th October

6pm: Curious about crystals? Join clairvoyant healer Emma Lucy for a crystal and aura teaching and reading session.

7.30pm: How Millie Mackintosh switched up her beauty routine during pregnancy and post-birth. Plus, the products she now can’t be without.

Tuesday 13th October

6pm: No bullshit beauty – Caroline Hirons and Trinny Woodall cut through the fluff and dispel beauty’s biggest myths. Plus, the products that really do work.

7.30pm: What’s trending now? Alexia Inge, founder of Cult Beauty, on the biggest beauty trends of 2020, from best-selling products to surprising new routines. PLUS – attendees get 20% off Cult Beauty.

Wednesday 14th October:

7.30pm: Presenter, journalist and author Vick Hope talks tricks and tips for caring for your curls with textured hair specialist and creative director of Imbue Curls, Michelle Sultan.

Thursday 15th October:

6pm: Jamie Genevieve shows you how to nail a foolproof smoky eye with products you already have at home. Plus, she shares her all-time favourite beauty buys.

Friday 16th October:

7.30pm: Make-up artist Lisa Potter-Dixon chats to Grazia’s Joely Walker through 10 make-up tricks you’ll want to master now. Plus, they share their favourite lockdown beauty products.


– ENDS –


For more information:

Jess Blake, Communications Director, UK Publishing


Mobile: 07739 516345

Odelia Yu, Senior Commercial Comms Exec


Mobile: 07718124791


About Bauer Media UK:

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