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26 October 2017

Q3 2017 RAJAR Results

Bauer Media celebrates growth across all four networks

Record reach for KISS and Magic networks

#1 and #2 national commercial breakfast shows for KISS and Absolute Radio

Bauer continues digital leadership with 60% of listening via digital device

  • Bauer Media grows total reach to 18 million, with increases across all four of its networks
  • Bauer continues its digital leadership with 60% of listening via a digital device, compared to the industry average of 50%

  • Best ever reach for the KISS Network with 5.7 million listeners
  • Rickie, Melvin & Charlie remain at the top again with the #1 national commercial breakfast show for the fourth consecutive quarter
  • Record reach for KISSTORY with 1.8 million listeners, the #1 digital only commercial station

  • Absolute Radio Network grows to 4.5 million listeners
  • The Christian O’Connell Breakfast Show retains the #2 national commercial breakfast show position
  • Absolute 80s is the #2 digital only commercial station, growing to 1.5 million listeners

  • Record reach for the Magic Radio Network with 3.7 million listeners
  • Record highs for Mellow Magic with 519,000 listeners and Magic Chilled with 270,000

  • Bauer City Network grows to 6.8 million listeners driven by increases from a number of cities including:
    • Preston – Rock FM 209,000 listeners
    • Sheffield – Hallam FM 354,000
    • Edinburgh – Forth 1 380,000
    • Belfast:
      • Downtown Country 142,000 – record high
      • Downtown Radio 288,000
      • Cool FM 495,000 – record high
    • Nottingham – Gem 106 532,000 – record high
    • Manchester – Key 103 366,000
    • Liverpool – Radio City 383,000

Dee Ford, Group Managing Director Radio, Bauer Media, said: “This is a great set of results showing how our strong brands KISS, Magic, Absolute Radio and the Bauer City Network are delighting audiences across the UK. Our consistently outstanding breakfast performances from KISS and Absolute Radio highlight the strength of our world-class talent. I’m already looking forward to hearing how Ronan Keating and Harriet Scott’s brand new show on Magic will fare in Q4, and of course Dave Berry as he settles in to Absolute Radio.”

Source: RAJAR / Ipsos – MORI / RSMB, period Q3 2017, all stations and groups results are reported on their specified reporting period and TSA.

For more info:

Cat Martin, Communications Director, Bauer Media


T: 020 7432 3317/07932 746 363

Jonny Silver, Head of Communications, Bauer Media (Radio)

E: 0207 342 3417/07929 333 759

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