Simon Kilby

As Group Commercial Director at Bauer Media since April 2014, Simon Kilby has ownership of Bauer Media’s overall agency strategy, driving revenue and share across all Bauer Media platforms and brands.

With over twenty years’ experience in media sales at some of the UK’s most and well-recognised brands, Simon previously lead the commercial team at Absolute Radio as Commercial Director before its acquisition by Bauer Media.

At Absolute Radio, Simon was central to a strategy that saw the pioneering radio brand ‘redefine radio’ with its new personalised InStream product, which allows the brand improved targeting to a logged-in listenership through ‘full view’ gender, demographic and active location based data.