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Grazia’s Big Fashion Issue will see a 50/50 cover run for both its newsstand and subscription issues.
One cover will feature six working fashion models spanning five decades – 20s, 30s,40s,50s and 60s. These women, remarkable in their own right, defy the notion that a model’s sell by date is in her early twenties. A mix of industry veterans and newcomers, they range in age from 26-63.
Featured are freelance fashion editor, stylist and model Mouchette Bell, 63, Swedish model Anna Klevhag, 49, mature model Nicky Griffin, 58, French model Noémie Lenoir, perhaps most recognisable for her M&S campaigns, 39, British model Jade Parfitt, 40, and Berlin-based Cris W, 26.
A second cover features five disabled women, talking about their experiences within the fashion industry.
Featured are: Kelly Knox, 34 who was born with part of her left arm missing and is one of the first disabled models to participate in London Fashion Week last year, Monique Jarrett, 32, a champion wheelchair dancer who was born with brittle bone disease, Marlou Van Rhijn, 26, a professional Dutch sprinter who was born without lower legs and won gold in the 2012 Paralympic Games, Mary Russell, 49, a model and student fashion designer for people with dwarfism and Nancy Harris, 51, an NHS counsellor and model who had to have her leg amputated after a trampolining accident when she was 30.
Commenting on the issue, Grazia editor Hattie Brett said: “Grazia has a long standing history of celebrating diversity in fashion. We wanted to dedicate this Big Fashion Issue to 11 women changing the face of fashion with their messages about inclusivity and visibility. I’m particularly pleased to have been able to work with five disabled women who talk very powerfully about their frustrating experiences when shopping and feeling alienated by the fashion industry. This has to change – and is something we will be continuing to work with Scope on addressing in the future.”
Danielle Wootton, Head of Marketing at disability equality charity Scope added: “We need more great features like this, as all too often disabled women are overlooked by the fashion industry. When disabled people don’t see themselves represented, then talent and potential goes unrecognised and negative attitudes and stigma go unchallenged. At Scope, we believe that anyone working to challenge negative attitudes and celebrate disability is a Disability Gamechanger. Change requires action at all levels in society and everyone can play their part – particularly the media. We now need to see more publications become Disability Gamechangers, challenge perceptions and attitudes, and feature the stories of real-life disabled people and use disabled models in their pages.“
Grazia’s Big Fashion Issue marks another milestone in Grazia’s agenda to start a debate around and promote inclusion and diversity in the fashion industry. In September 2017 the magazine featured the hijab-wearing model Halima Aden on its cover, while another featured septuagenarian model and actress Lauren Hutton.
Grazia’s Big Fashion Issue is on sale on Tuesday 18 September, priced at £3.50.
About Bauer Media:
Bauer Media UK reaches over 22 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, Kiss, Grazia, Empire, Magic and Absolute Radio. It creates and curates entertaining media content that audiences love whenever, wherever and however they want through a multi-channel strategy and a focus on product excellence and audience insight. The result is an exciting array of influential brands, content and talent which provide compelling and engaging advertising opportunities with valuable audiences for UK commercial partners. Bauer Media UK is part of the Bauer Media Group, one of the world’s largest privately owned media businesses with media assets all over the globe.
Scope, we’re the disability equality charity. We won’t stop until we achieve a society where all disabled people enjoy equality and fairness. For more information go to www.scope.org.uk
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