Heat Magazine Launches First Ever Beauty Box With GLOSSYBOX
To celebrate the UK seeing its first glimpses of sunshine, heat has joined forces with monthly beauty box subscription brand GLOSSYBOX for the very first time to launch the heat Summer Box.
Launching on 23rd June, the limited-edition box will include 11 amazing beauty buys from brands such as Lee Stafford, Illamasqua and Lancaster, selected by heat Style Editor Laura Puddy. Containing a combination of deluxe mini and full-size products worth over £100, the box will retail at £35.
Laura Puddy, heat Style Editor, said: “With retail outlets only just re-opening and many of us still unable to go shopping, it’s hard to browse and discover new beauty products. By partnering with GLOSSYBOX we’ve been able to produce the perfect box for Summer and ensure they’ll be delivered to our readers’ doors safely. Whether they’re staying in or going out as lock down begins to ease off, all these products will ensure they feel super fly and summer ready!”
The launch of the heat Summer Box comes just a few months after fellow Bauer Media magazine Grazia launched the Smart Skincare Beauty Box. Promoted via the magazine, email campaigns, social media and through a set of influencers, the box completely sold out in five days. Following its success, Grazia will be revealing two more boxes later this year and will launch a special advent calendar this December.
The full list of products included in the heat Summer Box are:
LEE STAFFORD Poker Straight Shine Serum
ILLAMASQUA Hydra Veil Primer
LANCASTER Tan Maximiser
HAWAIIAN TROPIC Golden Paradise
INVISIBOBBLE Original Rose Muse
DIRTY WORKS Foam at Last Coconut Foaming Sugar Scrub
LIPCOTE AND CO Original Lipstick Sealer
SEOULISTA BEAUTY Correct & Calm Instant Facial™
DR. LIPP Superfood Red Radish Tint
UMBERTO GIANNINI Grow Tonic Vegan Transformative Treatment
OH K! Peppermint Revitalising Leg Mask
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For further information, please contact:
Susie Asbury – Communications Director, Magazines, Bauer Media
firstname.lastname@example.org – 07754 758322
Odelia Yu – Senior Commercial Communications Executive, Bauer Media
email@example.com – 07718124791
About Bauer Media UK:
Bauer Media UK reaches over 25 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, KISS, Grazia, Empire, Magic, Absolute Radio and the Hits Radio Network. These brands offer commercial partners access to highly engaged audiences, with creative solutions underpinned by insight and instinct. Bauer Media UK is part of the Bauer Media Group, one of the world’s largest privately owned media businesses with media assets all over the globe.