Display Ads Formats
| Format | Device | Ad Size | |
|---|---|---|---|
| Standard | Leaderboard | Desktop, Tablet | 728×90 |
| Standard | Mobile Leaderboard | Mobile | 320×50 |
| Standard | MPU | All | 300×250 |
| High Impact | Billboard | Desktop | 970×250 |
| High Impact | Mobile Billboard | Mobile | 320×100 |
| High Impact | Double MPU | All | 300×600 |
| Premium | Native | All | Responsive |
| Premium | Mobile Interscroller | Mobile | 300×600 |
| Premium | Socially Inspired Rich Media | Mobile | Multi (built in house) |
| Takeovers | Standard Takeover | All | Multi |
| Takeovers | Hero Takeover | All | Responsive |
Standard Display Ads
Leaderboard
Mobile Leaderboard
MPU
High Impact Display Ads
Billboard
Mobile Billboard
Double MPU
Premium Display Ads
Native
Custom Native formats run on select sites.
Please follow the links for the specific specs: Bauer Native – All Site
Mobile Interscroller (Direct)
The Bauer SCROLLR is a mobile only format, available on the below sites:
- Parkers.co.uk – Homepage & Articles
- Graziadaily.co.uk – Homepage & Articles
- Empireonline.com – Homepage & Articles
- Motherandbaby.co.uk – Homepage & Articles
- Motorcyclenews.com – Homepage & Articles
Mobile Interscroller (Third party tag)
We also serve Mobile Interscroller via Mobkoi (third party tag):
Socially Inspired Rich Media
Illuminate offers a range of socially-inspired format designed to reach engaged users as they read editorial content, with eye-catching and impactful creative.
These formats are intuitive, interactive, and optimised for mobile devices.
Hero and Standard Takeovers
We do not accept 3rd party creative tags for our takeovers, except for impression trackers.
For more information, visit the our Takeovers page.