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Hits Radio Pride

The UK’s first commercial LGBTQ+ radio station from a major broadcaster


Created for the LGBTQ+ community and allies, Hits Radio Pride celebrates and empowers the community.

Forming part of Bauer’s Hits Radio Network, Hits Radio Pride is built on an uplifting, vibrant playlist of hits and throwbacks by some of the world’s biggest artists and Icons.

The station features the very best of the 21st century so far, such as Lady Gaga, Lizzo, Sam Smith, Taylor Swift, Adam Lambert, Ariana Grande, Years and Years and many more!

Hits Radio Pride has a strong and diverse mix of presenters from across the LGBTQ+ community. Throughout the year, special guests are invited in to play their mixtape and documentary specials feature across the schedule.

The station’s aim is to make every one of its listeners fiercely proud of who they are.


Hits Radio Pride has produced several hard-hitting content series, including the award-winning ‘Tough Talks’ exploring coming out stories, an investigation into Gay Conversion Therapy and ‘Faith Sex and Me’, exploring sexual orientation and religion.

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