LOCKING IN LOCKDOWN HABITS

Our on-going research shows how behaviours & attitudes are evolving, how new habits have been formed and which trends will potentially stick as lockdown eases and beyond. 


NEW BEHAVIOURS, FUTURE BOUNcE BACK 

Consumers have developed new habits of which they will continue post lockdown and will have an impact on their purchasing behaviour



EMERGING ATTITUDES TO BRANDS AND ADVERTISING 

There are some positive signs of spending intention post lockdown but consumers have become more price sensitive and less loyal

FUTURE MEDIA CONSUMPTION

New media habits have been formed during lockdown that will continue into the future

 
 

If you’d like more information on this research or to see the full report contact your Bauer representative or email advertising@bauermedia.co.uk