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18 February 2021

Bauer Media Advertising Appoints Martin Ball Commercial Managing Director, Hits Radio Brand Network and Claire Foster Commercial Chief Operating Officer Bauer Media Advertising

Bauer Media Audio has appointed Martin Ball Commercial Managing Director, Hits Radio Brand Network and Claire Foster Commercial Chief Operating Officer Bauer Media Advertising.

In his new role, Martin will lead on sales strategy, policy, and structure across all Hits Radio Brand Network local markets. Bringing outstanding credentials and a wealth of experience, Martin has built and sustained successful and stand-out sales teams in a career spanning five decades. A strong track record in delivering commercial excellence at Bauer, Martin was previously at Southern Radio, LBC and XFM London.

Having excelled in leading Bauer’s Strategic Delivery team, Claire will assume leadership across the National brands and strategy for Bauer Media Advertising and will take on the additional leadership responsibility of the Commercial Operations team.

Previously Group Business Development Director at Reach plc and Local World, Claire joined Bauer in 2019 bringing with her expertise in crafting customised strategies and operational plans for large media businesses.

Commenting on the appointments, Simon Kilby, Managing Director, Bauer Media Advertising said, “Strengthening our commercial structure is a key part of the development of our UK radio proposition for listeners and advertisers. Martin and Claire both bring a wealth of experience and strategic vision to Bauer Media advertising, and we’re delighted to be further enhancing our offering for commercial partners.”

These changes take place with immediate effect.


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About Bauer Media UK:
Bauer Media UK reaches over 25 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, KISS, Grazia, Empire, Magic, Absolute Radio and the Hits Radio Brand Network. These brands offer commercial partners access to highly engaged audiences, with creative solutions underpinned by insight and instinct. Bauer Media UK is part of the Bauer Media Group, one of the world’s largest privately owned media businesses with media assets all over the globe.

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