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1 March 2024

Bauer Media Audio brings The BRITs to Europe

Content from The BRIT Awards to be broadcast in 6 different Bauer Media Audio markets across Europe.

As Europe’s leading digital commercial audio and radio operator – Bauer Media Audio collaborates closely with the music industry to provide scaled audiences with world-class content experiences.

Bauer Media Audio has partnered with The BRITs to broadcast content from the 2024 BRIT Awards across 6 of the business’ European markets – reaching an audience of millions across the continent.

Leveraging Bauer Media Audio’s scale and international reach across Europe, listeners in the UK (Hits Radio & KISS), Poland (RMF FM), Slovakia (Europa2), Portugal (Radio Comercial), Norway (Radio Topp40) and Ireland (Today FM, SPIN, 98FM, Red FM, iRadio, Newstalk), will be brought even closer to the biggest night in UK music with red carpet content, performances and more.

Supporting BRITs Week and more

Elsewhere, Bauer Media Audio has worked alongside The BRITs and War Child to deliver an incredible series of gigs as part of BRITs Week 24. Fans were given the opportunity to see some of the UK’s most prominent artists in several intimate venues across the UK.

Hosted by Bauer Media Audio brands Absolute Radio, KISS, Hits Radio, Jazz FM and Kerrang! Radio , attendees were treated to performances from acts like Cian Ducrot, You Me At Six, Keane, Ash, Aitch, Pendulum, The Last Dinner Party and Sleaford Mods.

Bauer Media Audio is also partnering on two awards this year with Meta:

·         Hip Hop / Grime/ Rap Act with KISS Fresh

·         Pop Act with Hits Radio

Tobias Nielsen, Content Development Sponsor, Bauer Media Audio, commented: “Across Europe, The BRITs are recognised as one of the biggest nights in music. And as home to some of Europe’s biggest music brands, we want to do all that we can to bring millions of our engaged music even closer to the event – ensuring that the music, history and more is recognised on an even wider scale”.

Ben Cooper, Chief Content and Music Officer, Bauer Media Audio UK added: “The BRIT Awards stand as a pinnacle of our industry, and through our partnership, we’re proud to help platform the best of the British music industry, uniting our audiences through a shared love of music.”

Nominations for the 2024 BRIT Awards were announced last month, with nominees including Arlo Parks, Blur, Calvin Harris, Central Cee, Dave, Dua Lipa, Fred again.., Jessie Ware, J Hus, Little Simz, Olivia Dean, Mahalia, PinkPantheress, Miley Cyrus, Olivia Rodrigo, RAYE, The Rolling Stones, SZA, Taylor Swift, Young Fathers.

The BRIT Awards 2024 with Mastercard will take place on Saturday 2nd March broadcast live on ITV1 and ITVX 8.30pm from The O2 arena, hosted by Clara Amfo, Maya Jama and Roman Kemp.

 

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