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7 July 2022

Bauer Media Audio UK Appoints Pete Black as Director of Music

Bauer Media Audio UK has appointed Pete Black as Director of Music. In this newly created role Pete will be responsible for music across Bauer’s famous radio brands and audio output, for its audience of over 20 million listeners. He will be responsible for building strategic and mutually beneficial relationships with labels, managers and artists in the UK and internationally and will lead Bauer’s talented music teams to create innovative and impactful ideas and playlists.

Pete has worked in music and with radio partners for 20 years, working with world famous acts like the Foo Fighters, Green Day, Chili Peppers and Michael Buble, Calvin Harris, Harry Styles, George Ezra, Bob Dylan, Bruce Springsteen,  Skepta, Rag n Bone Man and breaking new artists such as Joy Crookes, Jorja Smith, Doja Cat, Tom Grennan and J Hus and brings extensive experience working at major festivals and live events.  He most recently oversaw the strategy and ran the promotions teams for all the joint-venture labels across Sony UK including Black Butter, Ministry of Sound, Relentless and Insanity labels @ Sony Music alongside The Orchard UK distribution business. Prior to this, he ran Press and Promotions at Columbia Records and headed up radio promotions at Warner Music.

Ben Cooper, Chief Content and Music Officer comments, “Pete will lead on the reinvention of Bauer Media Audio UK’s relationships with record labels, artists and managers. His experience, knowledge and ideas will transform the way we create content for artists and our audiences. I’m delighted he is joining us at this exciting time of change at Bauer”.

Pete Black comments, “I’m so excited to be joining the Bauer family and working across their iconic radio brands.  There is a huge opportunity to utilise Bauer’s scale not just in the UK but across Europe to deliver the best music and audio content to our audiences.  We want to develop creative and mutually beneficial opportunities for labels, managers and artists in the UK and internationally.  I can’t wait to get started.”

 Pete will report to Chief Content and Music Officer Ben Cooper.


Cat Martin – Communications Director, Bauer Media Audio (Europe)
E: M: 07932 746 363 

For further press information, please contact: 
Amelia O’Shea – Head of Communications, Bauer Media Audio UK 
E: M: 07718 489342 

About Bauer Media UK:
Bauer Media UK reaches over 25 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, KISS, Grazia, Empire, Magic, Absolute Radio, and the Hits Radio Brand Network. These brands offer commercial partners access to highly engaged audiences, with creative solutions underpinned by insight and instinct. Bauer Media UK is part of the Bauer Media Group, one of the world’s largest privately owned media businesses with media assets all over the globe.

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